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Marketing Management

at South Central College

Program Details

  • Award: Diploma
  • Credits: 53
  • Delivery: Face-to-face where some online courses may be available or required.
  • WIOA Certified

About this Program

A program that generally prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Includes instruction in buyer behavior and dynamics, principle of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.

Program Locations

  • South Central College, Mankato 56003
South Central College
1920 Lee Blvd. North Mankato, MN 56003 Toll-Free: (800) 722-9359 Local: (507) 389-7200 TTY: (507) 389-7200

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